PRIVACY AND PERSONAL DATA PROTECTION POLICY - DVELOP

1. Data Controller Identification

The entity responsible for processing the personal data collected through the website https://dvelopsoftware.com/ is DVelop SW S.A. (hereinafter, "DVelop"), with legal domicile at Avenida Italia 6201, Montevideo, Uruguay, and contact email: info@dvelop.com.

DVelop guarantees the protection of the personal data of its users, clients, and collaborators, in accordance with Law No. 18.331 and other complementary regulations of the Oriental Republic of Uruguay.

2. Purpose of Processing

The personal data you provide will be processed for the following purposes:

• Inquiry and Contact Management: To respond to requests made through our contact forms.
• Marketing and Communication: Sending newsletters, updates, promotions, and commercial communications regarding our software services.
• Navigation Optimization: Improving user experience by analyzing on-site behavior.
• Targeted Advertising: Conducting personalized advertising campaigns on third-party platforms.

3. Legal Basis for Processing

The processing of your data is based on your prior, express, and informed consent, which is requested at the time of completing any form on our website or by accepting our cookies policy.

4. Third-Party Tools and International Data Transfer

To provide excellent service, DVelop uses tools from leading providers, which involves the transfer of data to servers located outside of Uruguay (primarily in the USA):

• HubSpot (CRM & Email Marketing): We use HubSpot to manage our customer database, automate emails, and track leads. Data is stored in HubSpot's infrastructure under strict security standards.
• Meta (Facebook & Instagram Ads): We use the Meta Pixel to measure the effectiveness of our advertising and show relevant ads ("Retargeting").
• LinkedIn Ads: We use the LinkedIn "Insight Tag" to analyze conversions and segment our campaigns targeting professionals and companies.

By accepting this policy, you expressly consent to the international transfer of your data to these providers, who act as data processors and declare compliance with protection standards equivalent to or higher than those required by Uruguayan regulations (international privacy frameworks or standard contractual clauses).

5. Categories of Data Collected

We collect identification and contact data, such as: first name, last name, email address, company, job title, country, and any other information you choose to include in the free-text fields of our forms. We do not collect sensitive data.

6. Data Subject Rights (ARCO Rights)

In accordance with Law No. 18.331, you have the right at any time to:

• Access: To know what data we hold about you.
• Rectification: To request the correction of inaccurate or outdated data.
• Cancellation/Erasure: To request the deletion of your data from our databases.
• Opposition: To object to the processing of your data for specific purposes (e.g., marketing).

To exercise these rights, you may send a written communication to info@dvelop.com, attaching a copy of your ID card or an equivalent document to prove your identity. DVelop will respond to your request within the established legal timeframes.

7. Data Security

DVelop has adopted the necessary technical and organizational measures to ensure the integrity, confidentiality, and availability of personal data, preventing its alteration, loss, unauthorized processing, or access, in accordance with the state of technology and the nature of the stored data.

8. Retention Period

Personal data will be kept as long as the commercial or professional relationship with the user is maintained, or until the user requests its erasure. Nevertheless, data may be retained for the legal periods required to comply with tax or legal obligations.

9. Cookies

This site uses first-party and third-party cookies (HubSpot, Meta, LinkedIn) to improve functionality and site analysis.

10. Amendments

DVelop reserves the right to modify this Privacy Policy to adapt it to new legislation or case law. Modifications will be published on this same website.